UCL Institute for Innovation and Public Purpose


Green economy

The UCL Institute for Innovation and Public Purpose (IIPP) works closely with governments all over the world to rethink innovation and take on a market-shaping approach to the climate crisis and the green transition.

A green economy must be fair and inclusive, and be defined by multiple governing actors. Investment is not neutral, and innovation can be directed towards big societal challenges like climate change, biodiversity loss and environmental degradation. Markets can be shaped in a green direction, towards inclusive economic growth which is also sustainable.  

Our policy projects, with partners ranging from South Africa to Spain, are high impact and aim to actively shift the role of government and the outcomes of innovation in the direction of grand challenges.

Policy engagement highlights

IIPP develops first regional fiscal policy aligned with UN SDGs

IIPP is collaborating with the Biscay regional Government, Spain, in the Biscay Economic Activity Review (BEAR) project to develop the first local fiscal policy in alignment with the UN Sustainable Development Goals (SDGs).

IIPP Director appointed to UK Innovation Expert Group

Newly formed UK Innovation Expert Group hosted by the UK government aims to make the UK world-class at securing the economic and social benefits from research.

IIPP Partners with Camden Council to Launch a New Commission for Economic Renewal

IIPP partners with Camden Council to launch a new Economic Renewal Commission to develop a more inclusive and sustainable society and economy.

Italian PM appoints IIPP Director to advise government on industrial strategy

Italian Prime Minister appoints IIPP Director to advise the Italian government on industrial strategy for economic recovery post COVID-19.

IIPP Director speaks at COP25

IIPP Director speaks at COP25 on the role of mission-oriented research and innovation policy towards climate neutrality.

IIPP and Greater Manchester develop Clean Growth Mission

Greater Manchester adopts a Clean Growth Mission to achieve carbon neutral living developed with IIPP.

Publication highlights

View all green economy publications here


Camden Locks bridgeCamden Renewal Commission

IIPP is leading a mission-oriented Commission of expertise and practice for post-COVID renewal in the London borough of Camden, working with Camden Council leader Georgia Gould.


IIPP has partnered with the Biscay Government in Spain to support their ambition to launch a world-first Sustainable Development Goals-oriented tax system.

New European Bauhaus

IIPP team and partners are contributing to the design of the New European Bauhaus to support the European Green Deal.


European Investment Bank

IIPP is working closely with the EIB to examine opportunities and lessons from the European Investment Bank’s advisory support to the circular economy.


PELICAN focusses on the city systems across the world that are on the frontline of climate change, and city problem owners occupy a pivotal role in the green transition. The project is supported by EIT Climate-KIC.

ManchesterGreater Manchester's climate mission

IIPP is working with Greater Manchester UK to develop and implement a mission-oriented innovation approach to the city-region’s 2038 carbon neutrality challenge.

Director Mariana Mazzucato is advising South African President Cyril Ramaphosa on South Africa’s response to the COVID19 crisis and a sustainable recovery.

IIPP contributes to first position paper launched for Emilia-Romagna’s Just Transition mission

Emilia Romagna's Just Transition

IIPP is working with ART-ER, the regional innovation agency of the Italian Emilia-Romagna region, towards a climate-oriented ‘Just Transition’-led recovery from the COVID-19 crisis. The project is supported by EIT Climate-KIC.

A Mission-Oriented UK Industrial Strategy report launch
Mission-Oriented Innovation and Industrial Strategy (MOIIS) Commission

IIPP worked with UCL academics and world-leading industry experts from cross-disciplinary institutions to map out missions for each of the Grand Challenges outlined in the UK Industrial Strategy.

The Green Giant: New industrial strategy for Norway 

IIPP examines a New Industrial Strategy for Norway.





Thought leadership

Media highlights

IIPP news stories

News stories


Martha McPherson
Head of Green Economy and Sustainable Growth
View Martha's profile


Sasha Milanova
Global Networks Manager