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Drupal CMS: Tagging and feeds

Understand the different categories and tags in Drupal and how to tag your news, event and case study content effectively.

Feedable content types

You currently have the ability to tag the following content types:

  • News
  • Events
  • Case studies
  • Publications
  • Research projects
  • Policies

A unified taxonomy for UCL explained:

In web terms, a taxonomy is a set of keyword tags that can be used to categorise and display content along different lines.
User needs, content and marketing strategy, academic discipline, organisational unit and audience are all different ways of consuming or displaying content.
They are particularly effective for dynamic content such as news, events and case studies, allowing the user to specify what they would like to see and drill down to find the content that they are interested in.

Examples 

  1. Take a look at the Institute of Ophthalmology site at their News page where you can see several tags (on the left-hand side), allowing the user to choose exactly what news items they would like to see, based on the tags they've selected.
  2. An example from everyday life: when you shop online, you will see items 'tagged' by kind, price, colour, size etc. helping you choose more effectively.

A shared taxonomy for UCL means:

  • No dilution of content impact
  • Improved showcasing of interdisciplinarity and research impact
  • Ability to surface interesting connections and unlikely subject pairings
  • Efficient content management and ease of bringing together different content around a topic
  • Improved sharing and findability
  • Improved search and filtering

Because we have a shared taxonomy across all UCL sites, the number of tags involved means that they cannot be displayed easily in the CMS. Your Senior Editor will provide you with a list of tags and instructions on how to use them effectively across your website or across a family of faculty websites.

Subject

Subject is the main category for Drupal tags and contains all the different subject and theme tags used across UCL. It includes all the main UCL tags such as research domains and Grand Challenges. Local teams can submit their own tags to cover academic subjects, research themes and other ways of categorising content. 

Examples of Subjects: cancer, development, education, genetics, Connected Curriculum, William Shakespeare, etc.

Org Unit

The org unit category contains all the known UCL organisational unit names. Research groups need to be added separately if appropriate. Note that all content is automatically tagged with the org unit name of the site on which the content is created.

Examples of Org Units: Institute of Ophthalmology, Faculty of Engineering Sciences, Science & Technology Studies, etc.

Event type

A small sub-set of closed tags describing different event types – only available for selection on event pages as a separate category.

Examples of Event types: Conference, Seminar, Symposium, Workshop etc.

Audience

The main UCL audiences for whom content is created. 

Examples of Audiences: staff, students, alumni, etc.

Communication type

This set of tags allows us to categorise content (e.g. press release, video, publication) and helps us to display content in different areas through content management tags such as 'faculty homepage' or 'research page'.

Sticky tag for super-promoted content

If you have content that uses feeds and filters, you can now pin an item to the top of a feed by using the 'sticky' tag under Catagories and then type 'sticky' into the Communications field. This pins the item to the top regardless of date. You will need to remove this if you want the item to be ordered by date again. If you have more than one sticky item they are then ordered by date within that group.

Taxonomy Principles

1. Nouns work better than adjectives as they can stand alone: environment not environmental

2. Singular, granular tags work better than compound terms: so 'energy' and 'environment' is better than 'energy and environment'

3. The tags generally take the case of natural language: 'English literature', 'life sciences', 'fine art', 'PdD' etc.

Help and support

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