New York Times bestselling author Jean Gomes joins UCL GBSH's leadership team

Jean Gomes is Founder and CEO of Outside, a CEO advisory practice, and has over 30 years of business and management experience, having coached over 80 CEOs and senior leaders in sectors ranging from elite sport and financial services to technology. His work in elite sports includes being a performance coach to the board of the Women’s Tennis Association, helping to create a new leadership strategy for the British Olympic community, and coaching the leadership of the Lawn Tennis Association.

In line with UCL GBSH’s interdisciplinary ethos, Gomes’ appointment is part of the School’s collaborative approach to tackling healthcare challenges from a business perspective. In his new role at UCL GBSH, Gomes will share his expertise and develop thinking on the theory behind developing a sustainable, productive and motivated workforce and how this can be applied to healthcare settings. The appointment marks UCL GBSH’s next step to act as a centre for academic excellence that challenges the status quo and generates new ideas for improving patient care.

Gomes’ professorship follows a trio of senior appointments made earlier in the year, with former Australian Health Minister Professor the Hon Greg Hunt announced as Honorary Professor, Shing-Wai Wong appointed as Executive Educational Director, and Professor Shehla Zaidi as Global Health Management Programme Lead.

Founded in 2021, UCL GBSH brings together industry leaders and cross-disciplinary academics to act as a centre for excellence, generating new ideas and improving patient care.

Professor Nora Colton, Director at UCL GBSH, said: “UCL GBSH is delighted to welcome Jean Gomes to the diverse group of leaders and academics working to challenge the status quo in healthcare management. As we look ahead to a period of significant growth with our undergraduate course launching in Autumn 2025, we want to bring some of the brightest minds in the industry on board for the benefit of our students and research. I’m honoured to have Jean on board at a very exciting time for the Schools”.

Jean Gomes, Founder and CEO of Outside, said: “The healthcare challenges in the coming decades will require disruptive business models and fundamental mindset shifts amongst patients, practitioners and leaders in health systems and government. I’m honoured to help UCL GBSH’s faculty and students by collaborating on research in mindset practices that help individuals and systems make better sense of themselves in a changing world and strengthen their wellbeing and resilience.”

About GBSH

UCL Global Business School for Health is the world's first business school dedicated to health. It brings together the best minds in business and healthcare in one world-leading business school for health, all motivated to solve some of the biggest challenges in healthcare.

Set up in 2021 when the pandemic highlighted the problems faced by health systems around the world, UCL GBSH brings together industry leaders and cross-disciplinary academics who will act as a centre for excellence and generate new ideas to improve patient care. With an ageing population, workforce shortages and chronic inefficiencies placing pressure on the delivery of healthcare, UCL GBSH will provide a link between academic rigour and frontline patient care.

UCL GBSH’s one-of-a-kind offering of undergraduate, master’s level and MBA courses provides management and business skills to students from across the world. Courses include pioneering professional doctorate degrees such as the Doctorate in Business Administration Health, MScs in Digital Health and Entrepreneurship or Biotech and Pharmaceutical Management, and the first-of-its-kind Health MBA.

About Jean Gomes

Jean Gomes is a New York Times best-selling author and advisor to hundreds of CEOs, helping to solve their greatest challenges using the new science of mindset. His research and practice centres on creating More Human organisations, harnessing the latest findings in neuroscience and experimental psychology. In his most recent book, Leading in a Non-Linear World, he explores a new approach to embracing uncertainty by building mindsets for the future. The team at his research-based consultancy, Outside, works with a community of scientists to develop simple and powerful strategies to transform wellbeing, leadership, and organisational agility. He is co-host of the popular podcast, The Evolving Leader.

Jean has lectured at Saïd Business School, University of Oxford, INSEAD’s LEAP leadership programme and The Henley Business School. Jean Gomes co-authored the New York Times bestseller The Way We’re Working Isn’t Working with Tony Schwartz. In 1997, Jean co-founded the think tank, HumanITy, a UK charity that advised government and NGOs on social exclusion and technology issues for over 20 years.