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Creating and measuring dynamic public value at the BBC

Through an applied research process, this IIPP scoping report outlines an early stage prototype of an evaluation framework that can measure dynamic public value at three levels.

BBC report

8 December 2020

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Authors

  • Mariana Mazzucato | Director, UCL Institute of Innovation and Public Purpose
  • Rowan Conway | Policy Fellow and Head of IIPP’s Mission-Oriented Innovation Network, UCL Institute for Innovation and Public Purpose
  • Eleonora Maria Mazzoli | PhD Researcher, LSE, Department of Media and Communications
  • Eva Knoll | Researcher
  • Sarah Albala | Policy Fellow in Public Value and Policy Evaluation, UCL Institute for Innovation and Public Purpose

Reference

Mazzucato, M., Conway, R., Mazzoli, E. M., Knoll, E. and Albala, S (2020). Creating and measuring dynamic public value at the BBC. UCL Institute for Innovation and Public Purpose, Policy Report, (IIPP WP 2020-19).