UCL Health of the Public


Injecting Innovation: Creative Ways to boost vaccination rates

Join hosts Doctor Xand van Tulleken and Dr Rochelle Burgess for Season 4, Episode 1 of Public Health Disrupted with Prof Helen Bedford and Doctor Ranj Singh.


Why are vaccination rates declining, and how can we rebuild trust? 

"It's about building knowledge with communities and allowing people to ask questions without negative labelling.”

Vaccine rates are falling in the UK, and it's time we turn the tide. In this Public Health Disrupted episode, Xand and Rochelle dig into the reasons behind declining immunisation with child health experts Helen Bedford and Ranj Singh. From NHS changes to misinformation shared online, this episode uncovers key drivers of vaccine hesitancy, from misinformation proliferating online to barriers in accessing immunisation services. 

Together, our experts offer solutions like bringing vaccines to communities, improving communication by providing people with opportunities to ask questions, removing practical barriers, and increasing the perception of vaccinations as a social norm. Listen for an insightful take on improving vaccine uptake through empathy, facts and accessibility.


Dr Ranj Singh is a TV presenter and NHS clinician, specialising in the wellbeing of young people. He is a resident doctor on BBC1's Morning Live, co-presenter of ITV's prime-time series Save Money: Good Health, Save Money: Lose Weight and Dr. Ranj: On Call as well as co-creating host of BAFTA award-winning CBeebies series, Get Well Soon. He was also a regular medical expert on This Morning. As well as these flagship shows, Ranj is a regular contributor to programmes as wide-ranging as The One Show, Inside Out and Watchdog; ITV's Good Morning Britain, Tonight and Channel 5 News. In 2018 Ranj swapped his scrubs for sequins as a Strictly Come Dancing contestant. He is a Sunday Times best-selling author having written several hugely successful books including How To Be A Boy (And Do It Your Own Way), How To Grow Up (and Feel Amazing!) and Brain Power! He has also recently released three very successful picture books: A Superhero Like You, A Superpower Like Mine and A Superfamily Like Ours.

Professor Helen Bedford is a Professor of Children's Health at the UCL Institute of Child Health. Her research focuses on child public health issues and in particular childhood vaccination. This includes the determinants of vaccine uptake including vaccine hesitancy. Her research has included parents', health professionals' and young peoples' attitudes and knowledge towards established, new and potential vaccines as well as new uses for established vaccines such as in pregnant women. This research has informed national and local policy and practice. She advises a wide range of researchers, organisations and groups on vaccine related issues and is an expert spokesperson for the Royal College of Paediatrics and Child Health.

Public Health Disrupted with Rochelle Burgess and Xand Van Tulleken is produced by Buckers at Decibelle Creative, find her on Instagram: @decibelle_creative and here: https://www.decibellecreative.com