UCL Careers


Marketing Yourself Online: LinkedIn Lab, 28 Nov

28 November 2023, 11:00 am–1:00 pm

A birds-eye view image of students sat on steps within University College London's Student Centre, Main Quad.

Sign up learn how to optimise your use of LinkedIn as a researcher.

Event Information

Open to





Sophia Donaldson


You will be emailed some resources that we will look at during the session in advance, so please check your email 3 hours before the session. Also, please make sure your environment makes is possible for you to talk during the workshop and that you have a mic working (the workshop is interactive)!

If you have any specific requirements in terms of attending this event that we need to be aware of in advance, please do get in touch as soon as possible to let us know how we can help.

Learning outcomes for this workshop

Social media is an increasingly important part of the job market. It can be used to raise your profile with recruiters, and to find valuable information and contacts in your area of interest. And many employers are even using platforms like LinkedIn as a way of targeting specific individuals they hope to recruit. In this hands-on computer-based session, we will:

  • Explore how LinkedIn and other social networking tools can be used in your career thinking and job search
  • Consider the do’s and don’ts of building an effective online brand
  • Cover the basics of setting up a LinkedIn profile
  • Discuss how you can use LinkedIn effectively to network and look for opportunities.

Note: If you’re specifically looking for one-to-one feedback on your existing LinkedIn profile after you've read through the guide below, you can check appointment availability with one of our careers consultants here on your myUCLCareers account.