Centre for Behaviour Change

Harnessing cross-disciplinary expertise to address social, health and environmental challenges.

CBC Conference

Bringing together academic and industry experts, the conference will focus on cutting-edge science, innovative ideas, topics for debate and thoughtful applications of behaviour change methods.

ABC Guides

The ABC guides are a user-friendly introduction to the use of the Behaviour Change Wheel framework in local and national government

Online Summer School

Our online summer school teaches practitioners and researchers the basic principles of changing behaviour. Taught by world leaders in the field of behaviour change, using small and large group based learning and mentoring

As a leading world-renowned Centre, the CBC promotes the science and practice of behaviour change to address key challenges facing society through interdisciplinary collaboration and partnerships.

Research

The CBC conducts cutting-edge theoretical, methodological and applied research to advance the understanding of behaviour and how to change it. Our research spans a wide range of settings, populations and domains of behaviour, taking an interdisciplinary approach.

Training

The CBC bespoke training workshops help institutions across the higher education, commercial, public and third sectors to understand and apply behaviour change science to a range of issues.

Consultancy

We work with individuals and organisations across the public, private and charitable sectors to improve the services using theories and methods drawn from behavioural science.