UCL Institute for Innovation and Public Purpose


IIPP Director Mariana Mazzucato launches new book Mission Economy

28 January 2021

In her latest book, IIPP Founding Director Mariana Mazzucato calls for new levels of boldness and experimentation to be applied to the biggest social and political issues of our time: inequality, disease and climate change.

mission economy

UCL Institute for Innovation and Public Purpose (IIPP) Founding Director, Professor Mariana Mazzucato will launch her third book, Mission Economy: A Moonshot Guide to Changing Capitalism, following the success of her previous award-winning books, The Value of Everything and The Entrepreneurial State.

In Mission Economy, Professor Mazzucato argues the need to rethink the capacities and role of government within the economy and society, launching new ‘missions’ that require and incentivise innovation in all sectors to achieve a common goal. Her ‘mission-oriented’ approach means fundamentally changing the relationship between public and private, making them together more genuinely purpose-driven. By equipping government with the tools, organisation and culture it needs to drive social missions on a scale not seen before, we can aim for changes that really matter to people and the planet.

With its ideas already being adopted around the world – including by the European Commission and Scottish government – Mission Economy offers a way out of our impasse to a more inclusive and sustainable future.

Mission Economy is available for purchase on Thursday 28 January 2021 in the UK (Allen Lane) and 23 March 2021 in the US (Harper Collins).

Reviews have been pouring in and the Financial Times called ‘Mission Economy: A Moonshot Guide to Changing Capitalismone of the top books to read in 2021:

'The case for a new approach is overwhelming and Mariana Mazzucato's project is ambitious ... Mission Economy injects the kind of vision, ambition and imagination so desperately missing from government today ... All those in favour of a better future - of prosperity that is broadly shared, first class public services to be enjoyed by all, and a solution to the climate crisis - should read this book.' Read the Guardian review
'A timely and optimistic vision ... Mazzucato presents her arguments so simply and clearly that they can seem obvious. In fact, they are revolutionary. Rethinking the role of government nationally and in the international economy - to put public purpose first and solve the problems that matter to people - are now the central questions for humanity'. Read the Nature review

Buy a copy of Mission Economy

Professor Mazzcato launches Mission Economy with a series of interviews and speaking events including with the The Economist, BBC, Christiane Amanpour, George The Poet and The British Library. Catch up below:



TIME100 Session on Stakeholder Capitalism
World Economic Forum, Davos Agenda Week | 25 January

‘There’s no such thing as spending too much’ public money to save economies, says economist Mariana Mazzucato
Channel 4 News | 25 January

Politics Live 25/01/2021
BBC 2 Politics Live | 25 January

How to academy Mission Economy
Mariana in conversation with George the Poet
How to Academy | 25 January

British Library Mission Economy
Mariana in conversation with Gillian Tett, Financial Times (video coming soon)
British Library | 26 January

Tortoise Mission Economy

In conversation with James Harding (video coming soon)
Tortoise | 26 January

5x15 Mission Economy
Mariana in conversation with Rana Foroohar, Financial Times
5x15 | 27 January

How 'moonshot' thinking could save the world
CNN Amanpour | 28 January

Bloomberg Surveillance with Francine Lacqua and Tom Keene
Bloomberg | 29 January

Public lecture by Mariana and chaired by Professor Alan Manning
London School of Economics | 29 January

Can capitalism solve its crises? | Interview with Mariana Mazzucato
Novara Media | 09 February


Mariana Mazzucato on moonshot economics
BBC Radio 4 Start the Week | 25 January

Money talks: The chips are down
The Economist | 26 January

Business Daily | Moon landings and economic priorities
BBC World Service | 05 February


From Moonshots to Earthshots
Project Syndicate | 03 February

Missione: rivitalizzare lo Stato
Avvenire.it | 03 February

De econome naar wie de wereldleiders luisteren (Google translate available)
de Tijd | 30 January

We need more than money to tackle the big challenges we face
The Big Issue | 25 January

Angelique Kidjo, Mariana Mazzucato and PayPal's Dan Schulman on Solutions That Will Drive Real Change
Time Magazine | 25 January

Mission Economy by Mariana Mazzucato review – the return of the state
The Guardian | 20 January

Lessons from the Moonshot for fixing global problems
Nature | 19 January

Mariana Mazzucato wants to revive the Apollo spirit
The Economist | 16 January

Look to the future — what to read in 2021
Financial Times | 30 December

Covid exposes capitalism's flaws by Mariana Mazzucato
Financial Times | 28 December

To receive updates on these engagements, please follow IIPP on Twitter for more details.

Buy a copy of Mission Economy


For press enquiries regarding Mission Economy, please contact Etty Eastwood.