Director's Seminar: Fairtrade Futures: The Ambiguity of Alternative Food Politics
4:00 pm to 6:00 pm, 21 March 2019
We are joined by Dr Catherine Dolan, Reader in Anthropology, Department of Anthropology and Sociology, SOAS, for a Director's Seminar.
G06 Sir Ambrose Fleming LTRoberts BuildingGower StreetLondonWC1E 6BT
We use Eventbrite for Soundbite and Director's Seminars registrations. Please sign up through the link above, and note that seating is offered on a first-come-first-served basis.
Can't make the event? Don't panic! We now livestream all Soundbites and Director's Seminars on Facebook.
In recent years the environmental and social consequences of food production, consumption and exchange have led to a range of ‘sustainability’ initiatives that aim re-moralise global trade, and that hold ever-greater authority over the way our food is produced, marketed and consumed. Within this context, Fairtrade has emerged as one of the most successful expressions of market-based ethics in the food industry. This seminar will outline the trajectory of Fairtrade, from its roots in the social justice concerns of the mid 20th century to its contemporary pride of place on supermarket shelves, detailing how an ‘ethic of detachment’ (Cross 2011) has come to supplant the ethics of care and relationality inherent in Fairtrade’s founding ethos. Drawing on ethnographic studies of Fairtrade food, and bringing together an anthropology of morality with current debates on the governance and politics of food supply chains, the seminar will examine how the principles of relationality are expressed, materialised and ‘transgressed’ through Fairtrade standards, and the risks an ethic of detachment poses to the transformative possibilities of the movement.
Catherine Dolan, Oxford Food Governance and Department of Anthropology, SOAS