Granola Nazis and neoliberal mystics: Gender, nature, tradition and the far right online

In this seminar, Cat will explore the use of the conventions of women's language for white nationalist metapolitics.

She will look at this register in two new areas: granola nazis, who draw on organic food and natural health, and neoliberal mystics, who draw on occult spiritual traditions. Granolas naturalise far-right ideas such as desirable gender roles and motherhood, and use the idea of woman as mother to link nature to white tradition. Neoliberal mystics return to the gendered cosmology of 'Men are From Mars / Women are From Venus', to translate white heteropatriarchy into the language of spirituality.

Both groups repeat the gendered cosmology of the far right, while bringing it in spaces and cultural styles we previously associated with a "hippie" left.   

This event will be particularly useful for researchers, teachers, students and policy makers.

Please note this is a hybrid event and can be joined either in-person or online. To join online, please email Dr Alfonso Del Percio at a.percio@ucl.ac.uk.

Related links

• Culture, Communication and Media
• Centre for Applied Linguistics