IOE - Faculty of Education and Society


Cultural ecology for framing digital education in our disparate culture and its disruptions

19 March 2020, 12:30 pm–1:30 pm

University students studying in the library. Image: Tony Slade for UCL Digital Media

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Event Information

Open to



Andrea Gauthier


Large Seminar Room
UCL Knowledge Lab
23-29 Emerald Way

In this seminar, Dr Ben Bachmair will discuss cultural ecology and its integrative approach to the running cultural development with disparate educational options and tasks. 

The term 'digital education' is helpful when identifying semiosis with digital representations in the new individualised, mobile and internet-based communication.

It also avoids the familiar terms of ‘media’ and ‘media education’ that belong to the former linear style of communication. 

Taking an online video as an example, Dr Bachmair demonstrates how it can be framed by discussing cultural disruptions within a disparate culture in an educational sense. These cultural disruptions include not the least the transformation of space to context. Further, individualisation changes social reality into egocentric worlds of personal experiences. 

He explores the intention to look for cultural sustainability in the processes of cultural disruptions, by interpreting sustainability educationally in the tradition of the European Enlightenment. Among others, Rousseau is also on the agenda of cultural ecology.

The UCL Knowledge Lab seminar series

The UCL Knowledge Lab seminar series provides a showcase and platform for debate across the six broad strands of our work.


Image: Tony Slade for UCL Digital Media 

About the Speaker

Dr Ben Bachmair

Honorary Professor at UCL Institute of Education

Dr Ben Bachmair was Professor of Pedagogy, Media Education and Media Enhanced Learning at the University of Kassel in Germany. 

Dr Bachmir has taught Digital Education as Senior Professor at the Goethe University Frankfurt, Germany, since 2019.

His specialisms include: mass communication, education, digital education, TV reception, cultural transformation of mass communication and media, further media and multimodal representation for learning, mobile learning, socialisation within different forms of mass communication, global learning and migration with the focus on a second language, cultural transformation of education and cultural ecology. 

More about Dr Ben Bachmair