Centre for Behaviour Change
"Harnessing expertise across disciplines to address societal challenges"
Designing effective health behaviour change interventions can be challenging and requires considerable effort from intervention designers. They need to think systematically about what the target behaviour is, how to change it, in whom, and in what settings. Then the intervention designers must identify the factors within and between people and in their environments that facilitate or hinder the desired behaviour and finally, select methods that are likely to bring about change in that behaviour.
Published: Aug 21, 2017 4:14:01 PM
Digital health interventions have the potential to play a key role in providing health care and behaviour change interventions to individuals. However, as academic researchers developing these interventions we are having to perform a balancing act between informing science and providing users with what they want.
Published: Aug 7, 2017 3:48:34 PM
Article: Developing and Evaluating Digital Interventions to Promote Behavior Change in Health and Health Care - Michie et. al.
Future health economics analyses need to recognize and model the complex and potentially far-reaching costs and benefits of digital interventions. In terms of governance, developers of digital behavior interventions should comply with existing regulatory frameworks, but with consideration for emerging standards around information governance, ethics, and interoperability.
Published: Jul 4, 2017 10:34:41 AM
Read about Prof. Michie's experiences at Soapbox Science London, where she delivered a talk entitled “What does it take to change your behaviour?”
Published: Jun 12, 2017 4:52:56 PM