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Former Dragon enters entrepreneurs' den
2 March 2010
Links:
schoolforstartups.co.uk/" target="_self">School for Startups
Business guru Doug Richard - one of the original members of the BBC's Dragons' Den - visited UCL last week to advise budding entrepreneurs on improving their marketing skills.
Richard brought his School for Startups (S4S) team to UCL Advances, the university's centre for entrepreneurship and business interaction.
He discussed the latest changes in social media, public relations, blogging, video and developments in search engine optimisation at the event, which took place at UCL's Engineering Front Building.
Among the entrepreneurs brimming with business ideas were UCL staff and students, charities, travel innovators, business trainers, videographers, renewable energy processors and clothing makers.
First up to pitch his big idea was Chester Mojay-Sinclare, who runs Alive and Giving, a comparison website for charities that aims to empower people to donate knowledgeably and overcome the phenomenon known as 'chugging', or charity mugging.
The event also heard from UCL alumna Sally Broom, whose online business Tripbod lets anyone planning a trip to hire locals as guides who can provide useful and unique knowledge about a destination.
Rounding off the event were two UCL engineering innovators, Dr Charlie Dunnill, from UCL Chemistry, whose company has developed a way of storing renewable energy in the form of hydrogen, and Dr Brad Backus, from the UCL Ear Institute, who has designed and manufactured a device that gives its users a visual indicator of the duration and intensity of sounds they have been exposed to during the day.
All of the entrepreneurs' pitches and their discussions with Doug Richard will be uploaded to the S4Stv stream shortly.
For more information about UCL Advances follow the link above.
Image: Doug Richard
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