IDEAS aims to improve the health and survival of mothers and babies through generating evidence to inform policy and practice. Working in Ethiopia, North-Eastern Nigeria and the state of Uttar Pradesh in India, IDEAS uses measurement, learning and evaluation to find out what works, why and how in maternal and newborn health programmes.
At IGH our research focuses on understanding the mechanisms of maternal and newborn behaviour change and how interventions influence these. We will collect qualitative data to understand to what extent, and through what mechanisms interactions between families and front line workers lead or do not lead to behaviour change. Data collection will explore how front line worker activities and messages are translated and acted on by families, and contextual factors that determine if interactions trigger mechanisms.