Challenging Risk


Helene Joffe (Co-Investigator)

Professor Helene Joffe's work investigates public engagement with risks such as earthquakes. Within EPICentre she worked on how those in highly seismic areas represent earthquakes and the link between these representations and how they prepare for earthquakes. A second strand of the work examines how publics represent earthquake prediction. This appears to be heavily shaped by cultural factors. All of her current work is interdisciplinary, and beyond earthquakes, it also explores how publics engage with climate change, wellbeing and a host of emerging infectious diseases.

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