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Objectives relating to this key enabler:
- deliver a targeted and evidence-based approach to the recruitment of the very best students, reflecting the future challenges in different markets
- develop a clear set of messages about the history, values, performance and distinctiveness of UCL, ensuring that staff and students have confidence in these messages and are able to communicate them effectively
- use our global alumni community and other supporters to project ourselves effectively to the world
- develop a comprehensive approach to engaging with stakeholders and key audiences, maximising the opportunities for dialogue, the promotion of insights and solutions and the enhancement of our reputation
- be recognised as a leading university in the use of cutting-edge communications technologies.