IOE - Faculty of Education and Society


Creative Writing for Media

08 July 2024–11 July 2024, 10:30 am–2:30 pm

Student writing. Credits: Artem Varnitsin / Adobe Stock

Creative Writing for Media is a short course designed to enable participants to practice creative writing skills and apply these to a range of media.

Event Information

Open to







IOE Short Courses


UCL Institute of Education, 20 Bedford Way, London WC1H 0AL

This course will help you gain a basic introduction to key concepts in narrative theory. By the end of the course, you will have developed a main character, a central theme, and the beginning of a narrative, as well as a core story concept. You will be equipped with the tools to pursue your ambitions further and understand the differences and similarities in how narrative works in multiple media formats.  

Course content

Each day will feature a combination of teaching and practical exercises:

Day 1: Intro and character 

  • Introduce tutor 
  • Set expectations for the course 
  • Think about memorable characters 
  • Inspiration session 
  • Character as the seed of the story 
  • Defining a main character 
  • Getting to know your characters  
  • Ticks, mannerisms, traits, flaws, ideals 
  • Identifying dramatic need 

Day 2: Structure and dialogue 

  • Classic 3-part structure 
  • Story arc and beats 
  • Plot points and devices 
  • Obstacles 
  • Themes as pivots and anchors 
  • Creating a logline and synopsis 
  • Show don’t tell 
  • Subtext 
  • Dialogue and movement 
  • Expository dialogue vs action dialogue 

Day 3: Writing technique and script formats 

  • Transitions, Reveals, Pacing 
  • Controlling the audience’s eye 
  • Writing a script 
  • Looking at different script-based media examples 

Day 4: Self-editing and next steps 

  • Refining the opening chapter and synopsis 
  • Editing prose 
  • Creating a proposal pack 
  • Writer support networks 

Learning outcomes

This course will help you to:

  • Build a foundational understanding of narrative theory 
  • Have a practical demonstrable understanding of creative writing processes 
  • Get a taster experience of approaches to writing for different media. 

Course structure

The course is delivered mainly as a practical workshop with some lectures/discussion.


You'll get a certificate of attendance on completing the course.

Costs and booking

Price per participant is £925 and includes course materials.

Book here

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