Lunch hour lectures repository Spring 2011
- Who enjoys shopping in Ikea?
- Building scientific models with computers
- Stabilising the global population: Where next for the Millennium Development Goals for health and nutrition?
- Lisbon, 1939-45: the untold story of Portugal and the Jewish refugees
- Homophobia: a global phenomenon
- Landing on a planet at 600 miles per hour
- From prehistory to the London blitz: foreshore archaeology and a rising river
- Sex education via the media: promises and pitfalls
- Will robots take over the world?
- The origins of the ‘ndrangheta of Calabria: Italy’s most powerful mafia
- Genetic testing in the 21st century: Should we screen the human embryonic genome before implantation?
- Sex, Drugs, the Internet and Juries
- Should the brain be left to neuroscientists?
- Great 2 meet u IRL :-) Twitter and digital identity
- Would you give your right arm to protect your heart?
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Who enjoys shopping in Ikea?
21 January 2011
18 Jan 2011
Professor Alan Penn (UCL Bartlett School of Architecture)
Professor Alan Penn describes the way that architects use space to sell you things, showing how space creates patterns of movement bringing you into contact with goods. In IKEA though, the story gets more interesting, here the designers deliberately set out to confuse you, drawing you into buying things that are not on your shopping list.
Page last modified on 21 jan 11 14:07