Publication date: Dec 20, 2013 8:52:30 AM
Mar 17, 2014 9:00:00 AM
End: Mar 21, 2014 5:00:00 PM
3-day CPD Accredited Technology Strategy Training for Small Businesses, Entrepreneurs, UCL Staff, Alumni and Post-graduate Students.
*** UCL Students - Please contact Fiona Bell (firstname.lastname@example.org) to get your Event Discount Code, BEFORE booking ***
The general objective of the course is to provide participants with a set of skills and instruments to manage firms in high-technology sectors and to understand industry dynamics in these sectors. To this end the course introduces conceptual frameworks based on cutting-edge research in economics, strategy and technology management.
It sheds light on the technological and competitive landscapes that characterize high-technology industries, incentives to innovate, alternative commercialization paths for new technologies, as well as resource allocation and R&D investment decisions. The course covers two broad themes. The first theme discusses how technological cycles, market dynamics and organizational factors shape the success or failure of a firm’s technology strategy. The second theme focuses on the sources of technological capabilities and on the process through which these capabilities are translated into new products. The specific topics covered include, but are not limited to, the following subjects:
- Technological Change and Economic Growth
- Industry Standards and Dominant Designs
- The Challenge of Disruptive, Discontinuous Technologies
- The Sources of Innovation
- Intellectual Property: Profiting from good ideas
- Managing Innovation inside the Firm
- Technology Strategy and Industry Structure
Data Protection: The information provided by you will be held on a database by UCL Advances. You may be contacted about other UCL Advances or UCL activities in the future. By submitting this information you agree that your details may be used for this purpose.
- Register for Technology Strategy
- Terms and Conditions
- Find out more about the UCL Advances Short Courses
This training is offered part of the Enterprise Europe Network, the largest business network looking to help small businesses to find technology partners abroad.