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Why We Post

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SOCIAL MEDIA THROUGH THE EYES OF THE WORLD

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Why We Post


Why We Post is a global anthropological research project on the uses and consequences of social media. 

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Research Sites

9 anthropologists spent 15 months living in 9 communities around  the world, researching the role of  social media in people's everyday lives. 

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ChileTrinidadBrazilEnglandItalyTurkeyIndiaSouth ChinaNorth China

Our Discoveries  

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Discovery 1

Social media is not making us more individualistic.

Discovery 2

Discovery 2

Social media does not detract from education - it is education.

Discovery 3

Discovery 3

There are many different genres of selfie.

Read our free books

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Download the books from UCL Press

We are releasing 11 free open access volumes of ethnographic research based on the project. For an overview, take a look at the comparative book 'How the World Changed Social Media'.

 


 

Online courses 

 

你可以在UCLeXtend上参加课程,可选语言有中文、葡萄牙语、泰米尔语、印地语、西班牙语、意大利语和土耳其语。

Take the course in Chinese, Portuguese, Tamil, Hindi, Spanish, Italian, or Turkish on UCLeXtend.

Access any time.


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The Anthropology of Social Media is a free five-week online course based on the research.

The next run of the course starts 16th October 2017 on FutureLearn. Certificate available!

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