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Faculty of Social & Historical Sciences

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Social Data Science

From AI to social data and GIS, we have expertise that can help your organisation develop solutions for understanding fast and complex social challenges.

There is no doubt AI and the era of ‘Big Data’ are changing the workplace and society. Our experts are leaders in the field of social data science and its use to explain and understand how complex information intersects with society and social understanding. We have years of experience researching and teaching in areas such as AI, GIS, and various analytical techniques. 

Mapping the People of Scotland

Mapping the People of Scotland

We're living in the age of 'Big Data.' The information bank gathered by everything from social media services to mobile phones is so large that the usual processing applications can't cope. Digital mapping is playing an important role in this process, as a recent project undertaken by a research team at UCL demonstrated.