Short courses


Intellectual Property (IP) Terms in Trade Mark Agreements

  • 7 hours
  • 2 half-days


This is a practical online course on the various types of intellectual property (IP) clauses in commercial contracts.

There is a particular emphasis on agreements concerned with trade marks, for example:

  • trade mark licensing/assignment
  • distribution agreements
  • talent/sponsorship agreements
  • settlement and co-existence agreements

You'll learn about:

  • why each clause is needed
  • how such clauses tend to be worded and negotiated
  • alternative clauses you may encounter
  • how the outcome of the negotiations may affect your organisation’s interests

Course content

Topics that will be covered include:

  • IP terms that are encountered in different types of trade-mark-related agreement: what's essential and what's ‘nice to have’?
  • Negotiating issues, including arguments for and against particular IP clauses, and compromise proposals
  • Drafting: the importance of accurate drafting of IP terms, and how to avoid ambiguity
  • Managing IP risks through appropriate contract terms and other measures, including due diligence

This course will focus mainly on IP-related topics, that is, it will not cover other aspects of contracts.

Who this course is for

This course is for practitioners whose job involves reviewing or drafting IP terms in commercial contracts, such as:

  • contracts managers
  • licensing executives
  • lawyers
  • trade mark attorneys

You should understand the basics of the international IP system.

Having some practical experience of negotiating IP terms will help you to take part in discussions, but you're not expected to have extensive experience or training in intellectual property.

Teaching and structure 

This course is run online over 2 consecutive days. You'll need to attend from 9.45am to 1.15pm each day. 

You'll need to download Zoom to your computer or use the online version of Zoom. You'll be sent the meeting id number and password on the Friday before your course.

You'll be able to access course materials via a SharePoint site.

Costs and concessions

The standard price is £600.

Discounts are available for:

  • UCL Alumni (£510)
  • UCL Institute of Brand and Innovation Law sponsoring firms (£510)
  • full-time academics (£498)
  • lawyers working in the NHS or a government legal department (£498)
  • groups of three or more from the same firm (£510)

Course team

Mark Anderson

Mark Anderson

Mark is a practising solicitor, who is recommended in Chambers Directory for both life science transactions and IP. He's recommended in the international guide, IAM Patent 1000, as a leading UK lawyer in the field of IP licensing. His blog on IP contracts, IP Draughts, was made a member of the Blawg100 by the American Bar Association in 2012. He's a Certified Licensing Professional (a qualification established by the Licensing Executives Society (US and Canada)) and a Registered Technology Transfer Professional.

He's run CPD courses on IP and contract subjects since the 1990s. He's a visiting lecturer at the UCL Faculty of Laws, and is the course director of a 5-day course, Intellectual Property Transactions: Law and Practice, which is run by UCL’s Institute of Brand and Innovation Law. This course has won two awards: a Law Society Excellence Award (Highly Commended) in the Learning and Development category, and a UCL Provost’s Teaching Award.

Course information last modified: 12 Dec 2022, 17:00