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Ruud Custers

The research in my lab focuses on how the social environment influences and motivates behaviour. We use measures from cognitive psychology and social neuroscience to investigate how subtle cues related to (social) rewards and goals change behaviour, modulate the effort people invest in tasks, and influence people’s subjective experiences regarding their actions. Recently, we also started to explore how believes are formed based on social cues and how this interacts with encountered evidence. Current projects also investigate these topics in a developmental and health context.

Contact details

Room 204b
26 Bedford Way
London
WC1H 0AP

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