I am the BSc Psychology Director of Studies and Tutor. I have overall responsibility for the academic and pastoral care of the students through all three years of the programme and also convene and teach the Introductory and Core modules in statistics. My pedagogic research is concerned with the development of novel methods to assess students and improve their understanding of assessment literacy and feedback, and more generally with the enhancement of the undergraduate student experience. This academic year, I am on secondment to the UCL Centre for the Advancement of Teaching and Learning where I will be the academic lead for a new university-wide initiative called ‘Connected Curriculum’ which has the aim of ensuring that all UCL students are able to participate in research at all levels of their programme of study, in line with the UCL 2034 strategy.
26 Bedford Way
- Sex Does Not Sell: The Effect of Sexual Content on Advertisement Effectiveness and Interference with Memory for Program Information External link Perceptual and Motor Skills DOI: 10.1177/00315125221138395
- Choosing a coach: the influence of age, gender and experience in shaping preferences for business coaches External link Coaching: An International Journal of Theory, Research and Practice, 1-16 DOI: 10.1080/17521882.2022.2112967
- Corporate social and environmental responsibility advertising: Advertising effectiveness as a function of viewing context External link Journal of Brand Management DOI: 10.1057/s41262-021-00269-z
- View all publications by Alastair McClelland