Covid-19: activity levels begin to rebound

Combining in-app mobile data with demographic indicators, the researchers found that activity levels – defined as the number of unique mobile devices used per hour in each study area – declined during the first five weeks of lockdown, but have ticked up since the 19^th April.

Professor James Cheshire, UCL Geography and Deputy Director of the ESRC Consumer Data Research Centre, said: “Our analysis suggests that people have been adhering to the lockdown rules and taking them very seriously over the first month or so. But by early May we’ve started to see a shift with more activity in recent days. It may be that people have started to increase their movements in anticipation of the government announcement expected this weekend for easing lockdown.”

The data was supplied by Huq Industries and the UCL analysis shows that across the busiest UK regions between 16-22 March, there was roughly a 20% decline in activity compared to the week before lockdown; by 23-30 March, there was a 36% decline; and by the 13^th of April, almost a 50% decline in activity. Activity began to increase from the 20^th April and is now back to roughly 60% of pre-lockdown levels.

London had seen the biggest reduction in activity, with levels down 70% between the 13^th and 19^th April rebounding slightly to a smaller reduction of 63% in the week ending 3^rd May. The week of the 13^th was also quietest for Greater Manchester and the West Midlands with 46% and 50% reductions in normal activity respectively. Both have seen a rise in activity levels and now report reductions of only 30% compared to those pre-lockdown.

Regional activity levels have declined the most in areas dominated by workplaces of professionals, the financial sector, leisure and tourism. Today activity levels are highest in areas dominated by routine occupations, construction, domestic workers, manual helpers, and others employed in the health sectors.

Professor Cheshire said: “The findings further highlight a divide between those in jobs that can be done from home and those with jobs that must be carried out on site, with activity levels suggesting that those working in financial services in particular are in a better position to work remotely. This will have important implications for transport planning as operators seek staggered working hours mixed with homeworking where possible to reduce peak demand.”

The research also reveals for the first time that traditional high streets and local shopping areas have seen lower relative declines in activity compared to major centres and out of town areas.

PhD researcher Terje Trasberg, UCL Geography and ESRC Consumer Data Research Centre, added: “It is interesting that no two retail areas are likely to emerge from lockdown in precisely the same way. For example, the challenges faced by large shopping centres, retail parks and traditional high streets will be very different, and local trading patterns may depend upon behaviours developed during the period in which only shops selling essential goods have remained open.”

Links

• UCL Geography
• Professor James Cheshire's academic profile
• ESRC Consumer Data Research Centre

Image

• Hampstead Heath, London. Credit: Taavi Randmaa via Flickr

Media contact

Natasha Downes

+44 20 3108 3844

n.downes [at] ucl.ac.uk