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Book Launch: The Confusion Test in European Trade Mark Law
14 November 2019, 6:30 pm–7:30 pm
Event Information
Open to
- All
Organiser
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UCL Laws Events
Location
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UCL Faculty of LawsBentham House, Endsleigh GardensLondonWC1H 0EG
About this Event
UCL Laws’ Institute of Brand and Innovation Law is delighted to host this event to mark the publication of the book, The Confusion Test in European Trade Mark Law, by Dr Ilanah Fhima (UCL) and Professor Dev Gangjee (Oxford).
About the book
Historically, likelihood of confusion has been the core infringement test for trade mark law, and it remains the most frequently applied test in infringement actions by far. However, there are noticeable differences in how it is applied by the Court of Justice of the European Union (CJEU), the General Court, and national courts; and questionable outcomes when it is applied in novel situations.
This book is the first comprehensive and systematic account of the confusion test within the harmonised European trade mark system. It considers how the test is applied by national trade mark registries across EU member states, by the EUIPO, by national courts, and by the CJEU. It offers practical guidance, while also evaluating the viability of more recent developments such as initial-interest confusion, post-sale confusion and consumer responses to uses of trade marks on the internet.
Find out more about the book, including how to order a copy with a 20% launch discount, here.
About the Authors
Ilanah Fhima is Reader in Intellectual Property Law and Co-director of the Institute of Brand and Innovation Law, Faculty of Laws, University College London. Ilanah is particularly interested in the influence of European law on intellectual property law and the way in which the intellectual property system balances the interests of IPR holders, competitors, consumers, users and the public more generally. She has particular research experience in comparative trade mark law (especially with relation to the United States) and trade mark dilution, the subject of her doctoral thesis.
Dev Gangjee is Professor of Intellectual Property Law, Faculty of Law, University of Oxford. Dev’s research focuses on branding and trade marks, geographical indications and copyright law. He is also interested in the history and political economy of intellectual property, collective and open innovation, and the interface between intellectual property and theories of development.