IOE - Faculty of Education and Society


Evaluating users of a personalised storytelling mobile museum experience

13 September 2016, 11:00 am–12:00 pm


Event Information

Open to



UCL Knowledge Lab, 29 Emerald St, London WC1N 3QS

Maria Roussou, Assistant Professor in Interactive Systems (University of Athens)

This presentation will discuss the results from a series of evaluation studies carried out with museum visitors using a prototype mobile-based digital "guide" to visit the Acropolis Museum in Athens.


The use of digital mobile devices in museums is becoming commonplace, yet designing a mobile application that can satisfy visitors' as well as the museum's multiple and often contrasting needs is a challenging endeavour. More so in the case of personalised storytelling experiences where designers must attend to fulfilling evolving visitor expectations on interaction; creating engaging stories that flow; evoking visitors' emotional engagement through establishing personal relevance to them; understanding how interface and interaction design can maintain the visitor's attention on the physical objects and space, etc.

The discussion will include specific findings in relation to story plot, narration style, staging, movement and orientation, user control over the experience, visitors' distraction of attention away from physical objects, personalisation, and social interaction.

About the presenter

Maria Roussou is Assistant Professor in Interactive Systems at the University of Athens. In 2003 she founded and has since co-directed makebelieve design & consulting. Before that, in 1998, she established and directed the Virtual Reality Department at the Foundation of the Hellenic World. She has collaborated with many museums including the Walker Art Center. She holds a PhD in Computer Science (University of London-UCL), an MFA in Electronic Visualization and an MSc in Computer Science (University of Illinois at Chicago).

More info: makebelieve design & consulting

This event is free and open to all. Registration is required for those external to UCL: please email a.vasalou@ucl.ac.uk

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