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Published: May 17, 2016 11:40:00 AM
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UCL Behaviour Change Initiative
Human behaviour is at the core of major societal challenges that UCL’s Grand Challenges programme seeks to address – whether maternal and child health (Global Health), resource consumption (Sustainable Cities), migration (Intercultural Interaction) or social networking (Human Wellbeing) – to name but a few of the many topics being pursued through our four institutional Grand Challenges.
UCL’s goal in hosting Behaviour Change Month (November 2012), as a priority focus for the Grand Challenge of Human Wellbeing (GCHW), was to bring together people from across and beyond the university, with diverse backgrounds, to meet and discuss behaviour and the ways in which it may be susceptible to change in order to improve health, reduce wasteful consumption, and enhance individual and collective wellbeing. By encouraging and supporting UCL’s community of interest in Behaviour Change issues, we hope to strengthen and empower the work of individual researchers and their capacity to work creatively and productively with colleagues from other areas of scholarship and experience on this vital topic.
Following the diverse and stimulating series of seminars in Behaviour Change Month, a Research Prize workshop was held in January 2013, leading to the award of two small grants to two teams of young researchers for research projects on social disconnection and consumption that emerged from two days of intense cross-disciplinary discussion. A further development is a plan to set up a UCL Centre for Behaviour Change under Professor Susan Michie, Director of UCL's Health Psychology Research Group, member of the GCHW Executive Group, and academic convenor of Behaviour Change Month.
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