start2quit is aiming to increase the number of people attending the specialist NHS Stop Smoking Services.
Most smokers say they want to quit but only a tiny proportion make use of the free Stop Smoking Services (SSS) provided by the NHS.
This randomized trial aims to assess whether sending a brief personal tailored risk information letter and an invitation to a 'Come and Try it' taster session will attract more smokers to attend the SSS than a standard generic letter advertising the service.
We will also assess which group is more likely to have stopped smoking 6 months later.
Ethical approval for this study was obtained from South West London REC 4 (REC ref 10/H0806/20)