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Learn how develop a personal brand and promote yourself as a freelancer with this 90-minute beginner-level workshop.
Ready to kickstart your freelance career but not sure where to begin?
In this 90-minute workshop, you’ll learn how to uncover your sellable skills, develop a personal brand, and promote yourself to your dream clients.
Whether you’re just starting out or looking to level up your freelancing game, this session will give you practical tools and insights that you can put to work immediately.
You’ll walk away with a clearer idea of how to promote yourself and take the first steps toward building a freelance career you love.
Who it’s for
This workshop is open to students, staff and recent graduates (within 2 years of graduating) who are in the early stages of their freelancing journey or just keen to learn more.
What you’ll learn
This workshop will help you learn:
- what a personal brand truly means and why it's essential for freelancers
- how to identify what makes you unique and start crafting your own personal brand
- how to discover your sellable skills and market them in a way that grabs attention and meets your dream clients' needs
- why self-promotion is a key part of your freelance journey and how to market yourself online with confidence
- actionable tips and best practices – from building your website, and crafting engaging social media profiles, to writing newsletters that connect with your dream clients
About the tutor
Kim Darragon is a marketing expert and the founder of Kim Does Marketing, a consultancy for startups and small businesses. She specialises in helping all founders – particularly those from underrepresented backgrounds – grow their profiles. Over the past 16 years, Kim has led marketing activities, organised successful events, and boosted the profiles of businesses in diverse industries.
Accessibility
If you have any accessibility requirements or requests, please let us know in the signup form.
Dates and times
New dates will be published here when confirmed.
To get notified when new dates are announced, register your interest.
Location
UCL BaseKX, 103c Camley Street, London N1C 4PF
Filming and photography takes place at our events for promotional purposes. The photographs and recordings will appear on our website and social media channels. If you do not wish to be filmed or photographed, please let a member of staff know on arrival.
Read our privacy notice to understand how UCL Innovation & Enterprise will deal with your personal data.
UCL Innovation & Enterprise reserves the right to make changes to the programme, location and/or speakers without prior notice. Such alterations are occasionally necessary due to circumstances beyond our control.