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Entrepreneurship essentials for PhD students (SPERO Applied)

9:30 am, 27 March 2019 to 5:00 pm, 29 March 2019

PhD students and early career researchers at an entrepreneurship event

This free programme for UCL PhD students will help you explore new ways of using your research to develop a career outside of traditional academic pathways.

Event Information

Open to

UCL staff | UCL students

Organiser

UCL Innovation & Enterprise

Location

UCL BaseKX
103c Camley Street
London
N1C 4PF

Overview

This three-day workshop will provide a practical introduction to entrepreneurship. You'll learn about business language and entrepreneurial thinking, and be encouraged to develop an entrepreneurial mind-set.

    What to expect

    During the workshop, you'll:

    • learn about key concepts for early stage enterprise creation
    • apply conceptual models/frameworks during short activities
    • present your thinking and reflect on your work during the activities

    The topics covered each day include:

    • Day 1 - idea exploration and creation
    • Day 2 - prototyping, testing and network-building
    • Day 3 - sales, marketing and raising finance

    What you'll learn

    Topics covered by the course include:

    • opportunity evaluation
    • the anatomy of creating a business
    • prototyping and testing ideas
    • profiling and understanding customers
    • intellectual property and protecting ideas
    • sales, marketing and brand design
    • building teams and networks
    • raising funding and finance
    • what investors look for in an early stage business
    • preparing a pitch

    Who it's for

    This programme is open to UCL PhD students from any discipline who are curious about entrepreneurship and have had little-to-no previous business experience. 

    You don't need to be an aspiring entrepreneur or already have a business idea.

    About the tutor

    Warrick Harniess, Managing Director, Scandinavia Stories

    Warrick began his career at Pearson Education. Highlights include:

    • Building two online learning ventures for Pearson UK, managing start-up budgets of around £2 million
    • Pioneering a digital marketing and customer service strategy that created Pearson UK social media accounts with the greatest customer reach, shares and interactions
    • Creating a customer support programme that helped Pearson-Edexcel achieve Investors in People Silver status and the Institute of Customer Service’s ServiceMark standard

    Book your place

    Read our privacy notice to understand how UCL Innovation & Enterprise will deal with your personal data. 

    UCL Innovation & Enterprise reserves the right to make changes to the programme, location and/or speakers without prior notice. Such alterations are occasionally necessary due to circumstances beyond our control.


    This initiative is sponsored by Santander Bank and delivered by UCL Innovation & Enterprise. Find out more about the SPERO programme.

    Location