UCL Electronic & Electrical Engineering alumnus Gaelic Jara Reinhold is celebrating a major milestone as his London-based startup, eNOugh, announces a $2.7M funding round to develop a first-of-its-kind AI wearable to improve personal safety.
Gaelic, who studied Electronic & Electrical Engineering at UCL before pursuing entrepreneurship full time, is the company’s co-founder and CTO. He leads the development of the eNO badge - a small, visible AI-enabled device designed to detect and deter potential threats for people walking alone, particularly at night.
The funding round was led by A*Ventures, with participation from Comma Capital, Karman Ventures, Intuition VC and several angel investors. The investment will support the team as they bring the product to market and scale their safety technology.
I’ve always believed that some problems can’t be solved through software alone. Feeling unsafe is one of them. You need something physical, visible, and reliable, and that’s what the eNO badge gives you. Thanks to our backers, we’re now bringing it to life.”
The eNO badge integrates multimodal sensing with real-time AI models to detect moments of risk, automatically recording evidence, alerting an emergency operator and sharing location data when needed. Its visible design aims to act as a deterrent, supporting users before an incident occurs.
eNOugh was founded by UCL School of Management alumna, Ina Jovicic (CEO), Gaelic (CTO) and Alex Chalakov (CSO), who began working together while studying at UCL. The team is driven by a mission to address the widespread issue of people feeling unsafe while walking alone - a challenge that affects cities globally.
Gaelic’s achievement follows his recent recognition at the UCL Innovation & Enterprise Awards, where he won ‘Most Impactful Start-up’ for this work.