Spring into STEM | Applying Statistics to Improve Online Recommendations | Virtual Lecture Series
As a part of the Spring into STEM Lecture Series, UCL School of Management’s Yiting Deng will be hosting a session on; Applying Statistics to Improve Online Recommendations. In the talk, Yiting discusses the challenges in recommendation systems and why only a few (if any) address and accommodate these challenges.
Spring into STEM | Applying Statistics to Improve Online Recommendations | Virtual Lecture Series
16 May 2022, 12:00 – 13:00
Recommendation systems for contexts such as online news or online retailing are prevalent in our daily life. There are several challenges in such recommendation systems:
- how to make initial recommendations to users with little or no response history,
- how to learn user preferences for items, and
- how to scale the recommendation system across many users and items, with many potential demographics and attributes respectively.
Through Yiting Deng’s research she designed a statistical method that can efficiently handle these issues simultaneously. Her online experiments in an online retail setting demonstrate the advantage of this method in comparison to existing methods.
UCL uses a third party (Zoom) to administer our webinar/virtual open days and manage your personal information on our behalf. If you are happy for us to process your data solely for this purpose, please continue by entering your details in the registration form.
Our Prospective Student Privacy notice is available here
Yiting Deng is an Assistant Professor of Marketing and Analytics at the UCL School of Management. Her main research interests are in digital platforms, advertising, media consumption, and two-sided markets.
Further information
Ticketing
Open
Cost
Free
Open to
All
Availability
Yes
Related events
A Green and Just Planet: G20 to COP30 Visions
Join us at Senate House, University of London during London Climate Action Week for an engaging discussion on how to chart new, just pathways towards a green planet
CUPUM 2025
A global conference bringing together the international research community at the intersection of digital technologies, data science, urban planning and city shaping.
Reclaiming visual rights: public art, urban identity, and democratic space
Join us for a discussion exploring how public art and visual culture shape more inclusive and democratic urban spaces.
