Bright Club is the thinking person's comedy night, where UCL researchers become stand up comedians. Run by the UCL Public Engagement Unit, Bright Club aims to bring UCL researchers together with a new audience: 20-50 year olds who have no existing relationship with academia.
Bright Club started in May 2009. Since then we've tackled subjects like London, Time, Light, Metal, Film, Crime and Sea, and we've received financial support from the Science and Technology Facilities Council and The Wellcome Trust.
Personas are a research tool used to bring together and represent key users or audience groups' needs or experiences. Personas are commonly used in design and marketing. We have created personas is to capture the experience of academics who have taken part in Bright Club. They are not based on an individual, but are a fusion of experiences of those people who have taken part in Bright Club. The important factors to note are:
- They are fictitious characters, but based on knowledge captured through interviews undertaken those who have been involved in Bright Club
- They have been edited from narratives of actual experiences
- They provide a snapshot of combined experience
- They convey information to explain motives, experience and outcomes from being involved in Bright Club