Experimental Psychology Seminar - Hilke Plassmann
More than just a gut feeling: Does the gut microbiome influence decision making - first evidence from a synbiotic intervention study
Experimental Psychology Seminar - Hilke Plassmann
24 Mar 2026, 13:00 – 14:00
Abstract: In this talk, I provide first evidence that a 7-week synbiotic intervention improved different metabolic processes and through it participants’’ health. Interestingly, however, these changes were not accompanied by an improvement in participants’ decision making quality: Across three domains (social, financial, and dietary decision making), participants made less analytical decisions as compared to the placebo group after the intervention.
Hilke Plassmann
Octapharma Chaired Professor of Decision Neuroscience and Professor of Marketing at INSEAD
INSEAD
Hilke Plassmann is the Octapharma Chaired Professor of Decision Neuroscience and Associate Professor in INSEAD’s Marketing Area.
Hilke is one of the pioneers in the nascent field of consumer neuroscience. Hilke’s primary research area is judgment and decision-making in the intersection of neuroscience, psychology and economics. In recent and current research projects she investigates how individual differences in