Skip to main content
UCL Logo Navigate back to homepage

Main navigation

  • Home
  • Study

    Study

    • Study at UCL
    • Prospective students
    • Current students
    • Accommodation
    • Careers
    • Doctoral School
    • Immigration and visas
    • Student finances
    • Support and wellbeing
  • Research

    Research

    • Research at UCL
    • Engage with us
    • Explore our Research
    • Initiatives and networks
    • Research news
  • Engage

    Engage

    • Engage with UCL
    • Alumni
    • Business partnerships and collaboration
    • Global engagement
    • News and Media relations
    • Public Policy
    • Schools and priority groups
    • Give to UCL
  • About

    About

    • About UCL
    • Who we are
    • Faculties
    • Governance
    • President and Provost
    • Strategy
    • UCL's Bicentenary
  • UCL Logo Active parent page: UCL Bartlett Faculty of the Built Environment
    • Study
    • Active parent page: Research
    • Our schools and institutes
    • People
    • Ideas
    • Engage
    • News and Events
    • About

Rising tide rents and robber baron rents: How innovators lose their edge and their ideals

Authored by Tim O'Reilly

Rising tide rents and robber baron rents publication cover

Breadcrumb trail

  • UCL Bartlett Faculty of the Built Environment

Faculty menu

  • Research projects
  • Current page: Research publications
  • REF 2021
  • Ethics in the built environment
  • Impact at The Bartlett
  • UCL Royal Academy of Engineering, Centre of Excellence in Sustainable Building Design
  • The Building Envelope Research Network
  • UCL Circularity Hub

Breadcrumb trail

  • UCL Bartlett Faculty of the Built Environment
  • Research
  • Rising tide rents and robber baron rents: How innovators lose their edge and their ideals

This working paper is part of the UCL Institute for Innovation and Public Purpose’s (UCL IIPP) publication series.

Explore more working papers and policy reports here.

 

Download working paper

UCL Institute for Innovation and Public Purpose (IIPP) Working Paper Series: IIPP WP 2024-04

Author:

  • Tim O’Reilly | Founder, CEO, and Chairman of O’Reilly Media | Visiting Professor of Practice at UCL Institute for Innovation and Public Purpose (IIPP)

Reference:

O’Reilly, T. (2024). Rising tide rents and robber baron rents: How innovators lose their edge and their ideals. UCL Institute for Innovation and Public Purpose, Working Paper Series (IIPP WP 2024-04). Available at: https://www.ucl.ac.uk/bartlett/public-purpose/wp2024-04

Abstract:

During a new technology cycle, market leaders emerge, because they solve new problems and create new value, not only for consumers but also for a rich ecosystem of suppliers, intermediaries and even competitors. Even though these market leaders receive a disproportionate share of the profits, earning so-called ‘Schumpeterian rents’ as they dominate the emerging market, value creation is a rising tide that lifts all boats. However, this kind of virtuous rising tide rent, which benefits everyone, doesn’t last. Once the growth of the new market slows, the now-powerful innovators can no longer rely on new user adoption and collective innovation from a vibrant ecosystem to maintain their extraordinary level of profit. They often turn to extractive techniques, using their market power to try to maintain their now-customary profits in the face of macroeconomic factors and competition that ought to be eating them away. They start to collect robber baron rents. This pattern has played out throughout the history of the computer and software industry. As the industry begins a new cycle fuelled by generative AI, what can we learn from this history that might guide entrepreneurs, regulators and policymakers?

This working paper is part of the UCL Institute for Innovation and Public Purpose’s (UCL IIPP) publication series.

Explore more working papers and policy reports here.

UCL footer

Visit

  • Bloomsbury Theatre and Studio
  • Library, Museums and Collections
  • UCL Maps
  • UCL Shop
  • Contact UCL

Students

  • Accommodation
  • Current Students
  • Moodle
  • Students' Union

Staff

  • Inside UCL
  • Staff Intranet
  • Work at UCL
  • Human Resources
UCL Logo

University College London, Gower Street, London, WC1E 6BT

Tel: +44 (0) 20 7679 2000

UCL social media menu

  • Link to Instagram
  • Link to LinkedIn
  • Link to Youtube
  • Link to TikTok
  • Link to Facebook
  • Link to Bluesky
  • Link to Threads
  • Link to Soundcloud
Here, it can happen.
Back to top

Essential

  • Disclaimer
  • Freedom of Information
  • Accessibility
  • Cookies
  • Privacy
  • Slavery statement
  • Log in

© 2026 UCL