Organising an Event
Before you start
Whatever event you are organising at UCL, whether it be a small reception,
high-profile launch, or reunion dinner, it is important to ask yourself a few
questions before you start:
- Why are you holding the event?
- What are you hoping to achieve?
- Who are you hoping will attend?
- What is the message you are hoping to convey to your audience?
- What is the most effective means to convey your message and how can you
make it most appealing to your chosen audience?
- Do you have a budget to pay for the event?
- How are you going to publicise the event to your chosen audience?You may
find it useful to complete an in-depth pre-event analysis form.
Once you have completed the form and decided that you should proceed with the
event you will need to consider venue, catering and publicity.
The Events team would be pleased to discuss your event with you and offer advice
where necessary.
Venue and related services
Room Bookings provides a full list of venues at UCL and their capacities.
Catering
UCL's Refectory provides a comprehensive catering service for all central UCL
rooms, and can provide tailor-made menus as well as a pre-prepared selection.
Audiovisual (AV) Equipment
AVl equipment can be booked directly through the Audiovisual Centre. AV equipment
and any technicians that may be required should be booked as early as possible
to avoid disappointment.
Porters
If you are planning to move a lot of furniture when setting up your venue it
is a good idea to contact the Porters, who will save you time leading up to
the event.
Cleaners
To ensure that your event runs smoothly and looks professional it is also worth
contacting Cleaning Services to ensure that any areas that you plan to use are
thoroughly cleaned shortly before the event and any rubbish cleared away afterwards.
Publicity
Depending on the nature of your event you may choose to promote your event
through advertisements in internal and/or external publications, such as 'UCL
Bulletin', the university's diary of events, and/or produce invitations. If
you think your event might attract media coverage the Media Relations team may
be able to help you. For general advice on publicising your events contact the
Events team.
Some useful tips
- Work back from the date of the event to produce a detailed action plan with
clear deadlines and divisions of responsibility.
- Ensure that all your invitations have are sent out at least six weeks before
the event to ensure maximum attendance.
- If you are sending tickets to guests make sure that you leave yourself about
two weeks between your deadline for replies and the date of the event.
- Re-confirm catering requirements two weeks before the event, when you will
have a clearer idea of exactly how many people will be attending.
- Be clear about who will be responsible for what and make sure you get all
confirmations in writing.
- Prepare signage to help guests to find their way to the venue and ensure
that it is put up a few hours before guests are expected to arrive.
- If the event involves guests moving from one venue to another, or is difficult
to find, enlist the help of colleagues to help steward.
- Work out how you are going to measure the success of the event. Collecting
tickets on the door, or asking guests to sign in are good ways of tracking
attendance.
Page updated on
13 February 2006
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