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Agenda Setting and Public Policy

Course Code: PUBLG039

Course Tutor: Professor Peter John (Department of Political Science)

Assessment: One 3,000 word essay

Credit Value: 15 credits

About this course

Agenda Setting and Public Policy is about how political participants seek to influence the policy agenda. The course has as its main focus the agenda-setting role of the media and public opinion on public policy, particularly through the internet. The greater use of social media, like Twitter, has involved citizens much more directly in political movements and direct action and has challenged decision-makers, and the course covers this important topic. There is also a practical element to the course: seeking to find out and use data to measure the policy agenda, such as from the Policy Agendas Project and other online sources. There will be attention to data analytics: that is the use of open access sources and Big Data for understanding public policy. Students will be encourage to follow recent debates about data and public policy, such as on The Guardian’s Datablog. Topics to be covered are: agenda setting, power, the media, social media, public opinion and punctuated equilibrium.

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School of Public Policy,
The Rubin Building,
29/31 Tavistock Square,
London, WC1H 9QU.
Tel: +44 (0)20 7679 4999,
Fax: +44 (0)20 7679 4969,

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Tel: +44 (0)20 7679 4982/4950

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Page last modified on 19 jul 13 10:36

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