Marco Aponte-Moreno's
Marco‘s research focuses on political leadership and on the role of language in international business. He is also interested in entrepreneurship in the creative industries.
Language and Intercultural Barriers in British Small and Medium-Size Enterprises
Are British SMEs facing language and intercultural barriers when trading internationally? If so, what are their needs for training in languages and intercultural skills? This project, financed by the AHRC, is being conducted in collaboration with researchers at the University of Surrey, University of the West of England, and University of Wales (Newport), and is supported by the Surrey, Bristol and South Wales chambers of commerce. Project web page: http://www.surrey.ac.uk/arctic/
Innovations and Imitations in the Bollywood Film Industry
What is the impact of globalisation on the Bollywood film industry? What innovations and imitations have emerged in terms of content, technology and capital? Can these innovations and imitations be attributed to globalisation? This project is being conducted with data gathered at EROS International, the leading film producer in India.
