For 16 years, between 1914 and 1930, the Swiss psychologist, C G Jung (1875-1961), recorded in words and images the voyages into his own unconscious that influenced his principal theories of archetypes, collective unconscious and the process of individuation. The red leather-bound manuscript, known as The Red Book, published last week by WW Norton & Co, immediately went into the Amazon best-seller list at number three. Its editor and translator is Professor Sonu Shamdasani, with additional translation by John Peck and Mark Kyburz.

The book and its contents have never before been seen in public, outside the circle of Jung's family and very close friends. Its launch coincides with an exhibition, 'The Red Book of C G Jung: Creation of a New Cosmology', at New York's Rubin Museum of Art, guest curated by Sonu: http://www.rmanyc.org/events/load/308

Sonu has also been interviewed on BBC Radio 4's 'Today' programme (http://news.bbc.co.uk/today/hi/today/newsid_8318000/8318707.stm), has been the subject of an extensive article in the New York Times (http://www.nytimes.com/2009/09/20/magazine/20jung-t.html), and there is more to come. You can also watch the YouTube video of how the book was photographed (http://www.youtube.com/watch?v=nIBQFSwX1UY).