Spotlight

UCL shortlisted for the Times Higher Education Entrepreneurial University of the Year Award

UCL has been shortlisted for the Times Higher Education Entrepreneurial University of the Year Award.

The Award, which is sponsored by the National Centre for Entrepreneurship Education, seeks to recognise an institution which has developed an unparalleled environment for fostering enterprise throughout its staff and students and delivered significant impact in its local community, across the UK and overseas.

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Lastminute talks lean innovation strategy, plans Tripbod integration after email trial

11 April 2013

Tripbod

Tripbod, founded by UCL Alumna, Sally Broom, are entering a new deal with lastminutecom, after a successful trial period.

When you’re lastminute.com and others have been stealing your thunder in the same-day/late-deals market what do you do?

Find ways to differentiate your product/brand and add value of course. Easier said than done.

Lastminute’s head of innovation William Beckler says one of his own success metrics is to count the number of times he tries new things and they fail.

“If I’m not failing enough, then I’m not doing risky projects that are covering new things.”

However, a recent trial with experience marketplace Tripbod seems to have gone off well enough for Sabre-owned lastminute to be now seeking full integration into its offering.

Read the full story at www.tnooz.com

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