UCL Innovation and Enterprise


2014 UCL Best Impact by a Student Consultancy Project

UCL Advances, UCL’s centre for entrepreneurship and business interaction runs a student consultancy programme with teams of volunteer UCL and London Business School students work on live projects in London SMEs to add critically-needed resources to the companies looking to grow. Projects range in scope and size but all aim to deliver value and impact to the business.

The 2014 UCL Best Impact by a Student Consultancy Project award recognises one team of students in the past year whose project has made the most impact on the business.

UCL Best Impact by a Student Consultancy Project Award - Flat Club Consultancy

The 2013 winner in this category was the Flat-Club Consultancy Team. Flat-Club is the world’s largest network of alumni & students of top universities looking for short term accommodation. Flat-Club is helping hosts and guests find people they trust within their existing social networks so hosts can generate extra income while away, and guests save up to 80% on hotel prices.

Launched in November 2010, Flat-Club quickly grew within a year from 5 flats in London to 2,000 flats worldwide and is already generating revenues.

Flat-Club is a proud member of the London Business School Incubator and has a team of 12 from 10 nationalities.

The consultancy team undertook a  marketing strategy project to help Flat-Club’s executive management decide about the next phases for growing Flat-Club.

Working closely with the CEO the team looked for the reasons that made Flat-Club successful in its first year, and how to replicate the success in another niche market.