The Publishers Association Digital Publishing Forums

PUBLISHERS ASSOCIATION DIGITAL PUBLISHING FORUM IN ASSOCIATION WITH UNIVERSITY COLLEGE LONDON DEPARTMENT OF INFORMATION STUDIES AND EDITEUR

27th January 2016

Registration will open from 3.45pm outside the Malet Place Eng 1.02  LT where the conference itself will be held. UCL map link: http://www.ucl.ac.uk/locations/ucl-maps/map2_lo

The evening reception will follow from 6:00pm onwards in the Arts Faculty Common room, G24 Foster Court Building. Directions to the reception will be provided on the day.

What metadata do wholesalers and retailers want from publishers?

Publisher metadata is a perennial focus of industry discussion, and is often seized upon as the solution to many problems for the trade – not least that elusive ‘discoverability'. It is easy to say that "getting metadata right is crucial", but often little is said about the practicalities of what metadata drives, especially within retailer systems, and about what extra information intermediaries and retailers need in order to deliver more imaginative merchandising or smarter promotion. This Forum seeks to demonstrate the detail of why particular data fields are important and how accuracy issues in that data can cause problems, and explores the wider possibilities of even the most basic metadata in solving complex and awkward problems in markets where readers seldom even see the book before they buy it.

Confirmed speakers

Lindsey Mooney, Vendor Manager, UK at Kobo

Simon Pallant, Digital & I.T. Services Manager at Gardners Books

Kieron Smith, Digital Director, Blackwell’s Bookshops

Jack Tipping, Publisher Relations & Data submission Manager at ProQuest/Bowke


Speaker bios

Speaker: Lindsey Mooney, Vendor Manager, UK at Kobo

Bio: Lindsey Mooney is Kobo's Content Lead for the UK, where she is responsible for content sales and publisher relationships. After starting out as a book buyer across a number of categories, she moved into in the digital sphere, where her achievements include launching Little, Brown’s e-commerce site, working with the Book Depository on B2C fulfilment for indie bookshops and helping to create Anobii’s e-book service. Isobel Akenhead has worked in the publishing industry for many years, as an editor, digital expert, salesperson and latterly eBook bookseller. She joined Kobo a year ago as their UK and IE merchandiser.

Title: The Practical Application of Metadata


Title: The missing link

Speaker: Kieron Smith, Digital Director, Blackwell’s Bookshops

Bio: Kieron is a professional bookseller with 20 years’ trade experience, most of which is online. He worked for WHSmith, Ottakar’s, Bertelsmann, Methven’s, then three years outside the industry running GAME.co.uk. On return to the book industry as Head of Online at Waterstone’s, he took its website independent of Amazon. Most recently he was MD of The Book Depository for five years, until its acquisition by Amazon, and then joined Blackwell’s in February 2015.

Title: Metadata and discoverability: key data and common problems

Speaker: Jack Tipping, Publisher Relations & Data submission Manager at ProQuest/Bowker

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Please note new pricing: £30 for PA and BIC members, £60 non members

The event is free to students on publishing courses.

The forum has been organised by Graham Bell EDItEUR.

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These friendly, informal events allow ample time for questions and discussion, followed by drinks and an opportunity for further networking and discussion. The seminar fee is £30.00 for members of the Publishers Association or EDItEUR, and £60.00 for non-members.

Please click here for the application form.

Page last modified on 04 feb 16 10:17