Brands, Competition and the Law

Centre for Law, Economics and Society (CLES)

EVENTS

The CLES is currently planning the following events:

Claims for Damages in Competition and IP Law. Legal Framework and Economic Principles for the Evaluation of Damages
15 & 22 May and 3 & 10 June 2013
CPD course: 4 x 2.5 hour lectures
Evidence in Competition Law Proceedings: A Comparative Perspective
5 June 2013
International conference
Theory and Practice of Regulatory Impact Assessments in Europe: A Comparative and Interdisciplinary Perspective
10 June 2013
International conference
Innovation, Competition Law and IP Rights
12 & 13 June, 18 & 19 June
CPD course: 4 x 4.5 hour lectures

For more information, please go to the events pages.

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Contact Us

For general enquiries, please contact:

Anna Schüle
Administrator
+44 (0)20 7679 1407
a.schuele [at] ucl.ac.uk

For research project enquiries, please contact:

Dr Ioannis Lianos
+44 (0)20 7679 1028
i.lianos [at] ucl.ac.uk .

Papers

Some Reflections on the Question of the Goals of EU Competition Law by Ioannis Lianos

For more working papers, please visit the CLES Research Paper Series section on this website.

Brands, Competition and the Law

19 October 2012

Organised by UCL's Centre for Law, Economics & Society and the Institute for Consumer Antitrust Studies (Loyola University Chicago School of Law)

About this conference:
This the second jointly organised conference on Brands, Competition and the Law - the first was held at UCL in December 2011. The aim of this conference is to reflect on the legal, business, and economic understanding of brands by explaining what brands are, how they function, and the role brands play in business competition. The conference will also delve into specific issues raised by branding in the 21st century business competition, such as the challenges raised by online business and the increasing role of private labels in distribution.

Speakers:
Deven Desai (Thomas Jefferson Law School)
Kirsten Edwards-Warren (UK Office of Fair Trading)
Phil Evans (FIPRA International)
Warren Grimes, (Southwestern)
Greg Gundlach (University of North Florida)
James Langenfeld (Navigent Consulting)
Ioannis Lianos (UCL)
Deborah Majoras (Proctor & Gamble)
Mark McKenna (Notre Dame Law School)
John D. Mittelstaedt (University of Wyoming College of Business)
John Noble (British Brands Group)
Barak Orbach (University of Arizona)
Joan Phillips (Loyola University Chicago)
Matthew Sag (Loyola University Chicago)
Eliot Schreiber (COO Cloverleaf Innovation)
Spencer Weber Waller (Loyola University Chicago)

Visit the Loyola event website.

Download the materials.

Brands and Price Theory
Speakers:
James Langenfeld (Navigant Economics) - Bayer or Walgreen’s? The Relationship of Premium and Value Brands
Kirsten Edwards-Warren (Office of Fair Trading, UK) - Brands: An Introduction to Their Competitive Effects
Phil Evans (FIPRA International) - Brands, Cross-Border Competition and the Law of One Price
Chair:
Ioannis Lianos (UCL) - Brands and EU Competition Law: More Sword Than Shield

Brands and Business Theory
Speakers:
John Noble (BBG) - Individuals, Markets and Business Competitiveness
Greg Gundlach (UNF) - A Marketing Perspective on Brands in Antitrust
Commentator:
Eliot Schreiber (Cloverleaf Innovation)
Chair:
Joan Phillips (Quinlan School of Business, Loyola University Chicago)

Brands and Competition Law
Speakers:
Barak Orbach (Arizona) - Branding Preferences and Antitrust Premises
Warren Grimes (Southwestern) - The Paradox of Brand Selling: Weighing Procompetitive and Anticompetitive Effects
Commentator:
Deborah Majoras (The Procter & Gamble Company)
Chair:
Spencer Weber Waller (Loyola University Chicago School of Law) - Antitrust’s Brand Blindness

Brands and IP Law
Speakers:
Deven Desai (Thomas Jefferson Law School) - Networks, Information, and Brands
Mark McKenna (Notre Dame Law School) - Brand Mercantilism
John D. Mittelstaedt (University of Wyoming) - Trademark Dilution and the Management of Brands
Chair:
Matthew Sag (Loyola University Chicago School of Law)